MR JAMES CHOI
Senior Associate, ELLALAN
James is the Senior Associate of a Hong Kong IP specialist law firm, ELLALAN. Qualified in Hong Kong as a practising solicitor, he specialises in handling IP enforcement, contentious and advisory matters.
James advised a number of high profile clients from the fashion industry (e.g. Louis Vuitton, Celine, Loewe, Givenchy, Michael Kors, Versace etc.), the technology industry (e.g. Alibaba, Gogovan) and the entertainment industry (e.g. Hong Kong Recording Industry Alliance (representing Universal, Sony, Warner etc.) and Motion Pictures Licensing Corporation (e.g. representing Disney, Pixar, Marvel Studios, CNN etc.).
James also has experience in (a) issuing IP legal opinions for IPO transactions, (b) handling customs recordal matters (HK & PRC), domain name complaint disputes, company name complaints, IP litigations, and (c) advising on privacy policies, IT service agreements and disputes, distributorship agreements, NDAs, celebrity endorsement agreements, ecommerce agreements, manufacturing agreements, sponsorship agreements, website terms, and advertising compliance issues.